Tuesday, 24 January 2017

Online Promotion | Articles

Online Promotion articles

What to Avoid When Giving an Advertising Discount?

200 views |6 March / 2015, Advertising/Online Promotion by Michael David Wilson, C

In the competitive world of online advertising, business strategies like discounts and promotions are necessary to encourage advertisers to place and renew their ads on your website. With that being said, he ...

Five Most Common Online Advertising Mistakes

200 views |10 March / 2015, Advertising/Online Promotion by Michael David Wilson, C

Every business needs to find a way to standout from its competitors and attract as many customers as possible. This can be done via advertising, and in the digital age, there are more ways than ever before t ...

Mistakes When Setting Ad Price for Your Website

167 views |24 March / 2015, Advertising/Online Promotion by Michael David Wilson, C

When you get started with your first website, there are probably a lot of things that you do not know. Much of what you do as the website grows will be as a result of trial and error. You will learn from you ...

How do Seasons Affect Online Ad Serving?

197 views |2 April / 2015, Advertising/Online Promotion by Michael David Wilson, C

A seasonal trend can be defined as the repetitive and predictable movement occurring during the same span of time on a year to year basis. Website traffic and online advertising results are affected during h ...

Five Benefits of Ad Networks and Ad Exchanges

193 views |8 April / 2015, Advertising/Online Promotion by Michael David Wilson, C

The average website owner is always looking for ways to generate a steady stream of income from their websites. Adding online advertising to their sites is a great way to make some additional revenue, but it ...

What Not to do With Mobile Advertising?

272 views |27 April / 2015, Advertising/Online Promotion by Michael David Wilson, C

The world of advertising changed the moment the internet started to grow in popularity, and is changing once again because of mobile devices. The number of people accessing the internet via a smartphone or t ...

Five Things to do When Giving an Advertising Discount

239 views |4 May / 2015, Advertising/Online Promotion by Michael David Wilson, C

In the competitive world of online advertising, having a smart and flexible pricing strategy is important to attract and retain advertisers. First, setting the right ad rates for your specific website is imp ...

What are the Pros and Cons of Mobile Advertising?

252 views |14 May / 2015, Advertising/Online Promotion by Michael David Wilson, C

Most businesses are now on board with the idea that they need to have a web presence if they are to succeed in today’s marketplace. Most are also aware that social media is important in their marketing str ...

What are the Pros and Cons of Online Video Advertising?

202 views |3 June / 2015, Advertising/Online Promotion by Michael David Wilson, C

Online video advertising is a medium that is most certainly here to stay, but that does not mean that all marketers are convinced, it is the best advertising medium available. While some markets are experien ...

How Does Online Advertising Depend on Weather Conditions?

449 views |15 June / 2015, Advertising/Online Promotion by Michael David Wilson, C

The performance of online advertising depends on a number of different factors, but can you believe that the weather plays a part? When you think about it, the weather does have an effect on our mood and dai ...

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