Tuesday, 24 January 2017

Online Promotion | Articles

Online Promotion articles

Doing A Little Ad Investigation

230 views |8 July / 2014, Advertising/Online Promotion by Michael David Wilson, C

Whenever you create an ad, you need to make sure that the results are measurable so that you can get a real sense of what’s working for you and what isn’t. Not every ad is going to be a winner, but you n ...

Is Your Ad Really Underperforming?

237 views |10 July / 2014, Advertising/Online Promotion by Michael David Wilson, C

The internet has created the seeming need for instant gratification. This is even true in advertising, where companies will consider a particular ad strategy dead in the water if it does not deliver right aw ...

A Guide on Designing A Text Ad That Works

269 views |25 July / 2014, Advertising/Online Promotion by Michael David Wilson, C

If you want to advertise your product or service, a text ad can be very effective. A text ad is similar to a classified ad on newspaper with significant improvements for the digital age. Often, it is display ...

Why Visitors Dislike Advertising on Your Site? What to Do?

221 views |12 August / 2014, Advertising/Online Promotion by Michael David Wilson, C

If truth be told, internet users have developed something of a love/hate relationship with online advertising. You often hear people complain about the presence of ads when they visit a website, but those ve ...

What Makes Online Video Advertising Attractive?

226 views |12 August / 2014, Advertising/Online Promotion by Michael David Wilson, C

There are all kinds of different methods of marketing and advertising used in the digital age, yet it is video that is fast becoming the most popular. It would be easy to say that the rise of YouTube has a l ...

Reasons for Your Advertiser to Keep Advertising on Your Site

257 views |15 September / 2014, Advertising/Online Promotion by Michael David Wilson, C

When you are able to obtain advertisers for your website, you will hope they stay with you for an extended period of time. The security provided by the continuous weekly or monthly payments is reassuring. Th ...

Why Your Advertiser Wouldn’t Want to Advertise on Your Site

313 views |24 September / 2014, Advertising/Online Promotion by Michael David Wilson, C

Landing several good advertisers is a great way to monetize your website, but they will only stay if they feel as though advertising with you is beneficial for their business. Most companies have a limited m ...

Five Reasons Businesses Need Online Advertising

245 views |25 September / 2014, Advertising/Online Promotion by Michael David Wilson, C

All well-known, big name brands spend large amounts of money on online advertising. You might wonder why a company that is so successful needs to spend money on ads. Interestingly, the reasons for doing so a ...

Five Reasons Consumers Need Online Advertising

207 views |7 October / 2014, Advertising/Online Promotion by Michael David Wilson, C

As much as people may complain about the internet being full of advertising, they cannot deny the fact that they are influenced by the things they see. If nobody paid attention to ads, they would disappear o ...

What do the Best Video Ads Have in Common?

203 views |13 October / 2014, Advertising/Online Promotion by Michael David Wilson, C

If you spend any amount of time online, you know that video ads are now a regular part of internet browsing. It is the movement and sound of a video that often makes people take notice in a way that they wou ...

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